Manchester United remain the most valuable club in Europe according to the latest study of leading teams.
The report looked at the finances of 32 clubs based on their popularity on social media channels, aggregate operating revenues over three seasons, and success in European competitions.
The clubs were then ranked by ‘enterprise value’ – an accounting measure used to assess how much it would cost to buy any given club or company as it includes a business’ total debt, with professional services firm KPMG using its own formula to reach these valuations.
For the period covered by the KPMG study, as at January 1 2018, United came out on top of the most prominent European football clubs.
United’s enterprise value sees them again rank ahead of both Spanish giants Real Madrid and Barcelona, extending their lead with a year-on-year growth of five per cent.
The Premier League club top the list at 3.255 billion euros (£2.92bn), with Real Madrid at 2.92bn euros (£2.62bn) edging out Barcelona at 2.783bn euros (£2.49bn).