So is Kanye West starting a church? Who gets invited to these services? Is he releasing a gospel album? Ahead, all your questions about Kanye West’s newest endeavour answered.
The Kardashians, Jenners, and Wests have probably always looked forward to Sunday nights when their loyal fans gather around TV screens and on social media to watch Keeping Up With the Kardashians and all the drama that unfurls within its hour-long slot.
But now, reality TV’s favorite family has a new reason to enjoy Sundays, thanks to Kanye West. Every week since mid-January, Kanye West has gotten a lot of attention from his fans worldwide with his Sunday Service.
The videos of the services that have appeared on social media and even been used as memes. So why did he decide to capture the attention of his fans in church?
Well given the negative headlines that surrounded Kanye West last year, from his consistent support of Donald Trump he needed to earn back the love of his people by using what he does best, music.
Below, we unpack what you get from a typical Sunday Service. During one service, the noise generated from these performances were loud enough to get the police called. Maybe the old Kanye isn’t completely gone after all.
According to a local daily, this could be the reason why he decided to take that route.
1. IT TAKES PLACE IN SOME UNLIKELY LOCATIONS
During the March 5 event, Kanye took the congregation to Adidas’ North American HQ in Portland, Oregon, but they actually started the praise earlier that day: On a private plane heading to the location. The popular Kanye fan account @TeamKanyeDaily captured videos of the crew all enjoying some early morning anthems.
2. YOU MIGHT HEAR SOME BRAND NEW SONGS
The Sunday Service events are also being used as a space for Kanye to air new material. During the January 20 service, attendees were privy to an exclusive debut of “We’ll Find A Way”, a new song that might appear Kanye’s long-mooted new album Yandhi. Traces of the song have been pretty much eradicated from YouTube, but Kanye fans have been sharing the news on social media.
3. RISING ARTISTS ARE GIVEN SPACE TO SHINE
Although Kanye’s hits are at the center of the Sunday Service ceremonies, they also shine a light on unsung talent.
4. THEY’VE ATTRACTED SOME FAMOUS FANS
The events have attracted prominent guests, such as the entire West/Kardashian/Jenner clan, Diplo, Rick Rubin, Paris Jackson, Katy Perry, Tyler, the Creator, and Kid Cudi.