The famous Lamba lolo, New positon, Saba and Instagram hit makers, Musical group Ethic, are set to go places after getting into dalliance with Raila Odinga Junior.
Going as per his promise on a local radio station, Raila Junior has offered to help them sponsor their music journey.
Citing the inspiration he gets from the music done by Ethic, Raila Junior found Swat, one of the crew members as one of the most outstanding talented artistes in the group.
He held a meeting with the crew early this week.
Raila Junior had earlier posted on his Instagram page that he was impressed by their style of doing music and wanted to work with them closely.
A few days later, photos of the businessman and the music group surfaced online with clear indication that indeed he had held a fruitful meeting with the artistes.
It has now been established that he (Raila Jr) will help brand group and also assist in the production of their music videos which will be done by top videographer Enos Olik.
“I have committed to branding each member of the Ethic group. That would help them create solo-identities.
“I also promise to finance each of their music videos, moving forward. And, all their music videos will be directed by the talented Enos Olik,” Raila Junior told a local media house.