Big targets 300million customers in new expansion plans


BIC on Monday initiated its East Africa office in Kasarani, Nairobi.

The new office comes as BIC moved its assembling in Kenya and appropriation in the East African district from HACO Industries Kenya Ltd prior this year.

Remarking on the initiation, BIC’s Chief Executive Officer, Gonzalve Bich said the Company’s emphasis currently is on growing their impression in the African landmass and giving high?quality, moderate items to our shoppers.

“With a populace of 300 Million occupants, 45 percent of whom are under 14 years old; East Africa is a key market for our stationery business,” he said

The auxiliary will go about as an improvement motor for the residential market and a fare center adjusting Kenya, Burundi, Djibouti, Eritrea, Ethiopia, Rwanda, Somalia, South Sudan, Tanzania, and Uganda.

The patched up assembling office will deliver BIC ballpoint pens and incorporate the get together of BIC Shavers.

The production line profits by the presentation of new advancements, shrewd arrangements, and natural administration frameworks that assistance to drive productivity and lessen the manufacturing plant’s impression in accordance with the organization’s “Composing The Future” Sustainable Development Commitments for 2025.

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