Major World Cup Deals for Jumia as They Announce Partnership with Kwese

The 2018 Russia World Cup is near, Jumia has raised its game to give customers the ultimate experience.

The online retail giant has partnered with Kwese, a pay television service provider for sports, to have its customers watch the World Cup tournament free of charge.

Under the deal, World Cup Fans  get 30 days free subscription on  decoders that they buy on Jumia durng World Cup season. Fans will also enjoy pay-as-you-watch service for a choice of 3 days, 7 days or 30 days, accessible through the multi-platform sign-up on five different devices.

Kwese decoders will retail on Jumia for 2,500sh instead of the usual  4,990sh only  during the World Cup season, in a bid to bring people together through the sport.

“We’re very pleased to once again deliver on Jumia’s promise of being the first with the latest and the best,” said Sam Chappatte, Managing Director, Jumia Kenya. “We are confident that our customers will have the best to choose from with Jumia as their TV destination, especially during World Cup season.”

Kwese Free Sports was awarded pay TV World Cup rights by FIFA for sub-Saharan Africa  except South Africa. The most watched sports carnival in the world, begins on 14th June and runs for a month.

The company announced the two partnerships as it warms up for its TV Mania campaign that will extend discounts of up to 40% on TV and audio accessories.

The brand is looking at Kenya as a gateway into the East African market, marking an important step in market expansion across the continent.

Jumia will run the TV Mania campaign from 21st  of May to the 3rd  of June 2018.

“We are equally excited to bring you all the 64 matches live and in HD through our Kwesé TV’s  satellite decoder. And to ensure you do not miss a game wherever you are, Kwesé will bring all the games on up to 5 mobile devices linked to your decoder for free as long as your monthly subscription is paid up,” Kennedy Ojung’a, General Manager, Kwesé TV said.

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